Nigel Atherton, Steve CrabbPodręcznik do fotografii. Ilustrowane kompendium wiedzy z zakresu cyfrowej fotografii ludzi i portretu. Wydawnictwo AVA Publishing. | Mark WiganAnimated Performance guides you through the fascinating process of bringing animated characters to life. |
Nik MahonBasics Advertising: Art Direction is a comprehensive look at the role of the art director. It examines the key techniques, approaches and ‘secrets’ involved in the development of creative advertising concepts. | Rob BowderyBasics Advertising: Copywriting, part of the AVA Basics Advertising series, provides a comprehensive teaching resource exploring the act of copywriting and the role of the copywriter in the overall advertising process. |
Lorraine FarrellyBasics Architecture: Construction & Materiality explores the key materials used in construction today: stone and brick, concrete, timber, glass, steel and composites – looking at their history, development and practical application in architecture. | Lorraine FarrellyBasics Architecture: Representational Techniques offers a range of practical drawing methods, showing how to present and plan layouts, make conceptual sketches, work with scale, use collage and photomontage to create contemporary images. |
Jeremy WebbBasics Creative Photography 01: Design Principles introduces readers to the use of design methodology in the creation of photographic images. | Maria ShortBasics Creative Photography 02: Context and Narrative is your introduction to the use of storytelling in the creation of meaningful photographic images. |
Gavin Ambrose, Paul HarrisThis is an updated version of the popular first edition of this book, in which Ambrose and Harris introduce the fundamentals of layout within the field of graphic design. | Gavin Ambrose, Paul HarrisStarting with the basic principles of colour – how light works, colour wheels, colour combinations and harmonies – the book builds on these principles and explains how the designer, or design student, can accurately and intentionally control colour. |
Gavin Ambrose, Paul HarrisBasics Design: Design Thinking is an introduction to the process of generating creative ideas and concepts. It identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. | Gavin Ambrose, Paul HarrisBasics Design: Format discusses the issue of physical dimension as a cornerstone of graphic design. Often overlooked due to its utilitarian nature, the size and shape of a product is nevertheless a key aspect of its eventual impact. |
Gavin Ambrose, Paul HarrisBasics Design: Grids aims to introduce the basic principles of grid usage in graphic design as practised by contemporary designers. Although these design principles have a long history, methods have been refined, improved and complemented many times. | Gavin Ambrose, Paul HarrisBasics Design: Image aims to equip the contemporary designer with a series of tools and ideas. Inspirational examples from design agencies help support the discussion and allow the reader to see the relevance of fundamental principles in practice. |
Gavin Ambrose, Paul HarrisBasics Design: Layout addresses the practical and aesthetic considerations of layout, such as where and how the content will be viewed, be the format a magazine, website, television graphic or bottle of bubble bath. | Gavin Ambrose, Paul HarrisThe book provides an introduction to a variety of printing techniques, such as letterpress, lithography, computer-to-plate and thermography, as well as a range of finishing techniques, including varnishing, embossing, debossing and fore-edge printing. |
Gavin Ambrose, Paul HarrisThis book’s aim is to impart a comprehensive understanding of typography, to explore its history, theory and practice. Aimed at both students and practising designers, it provides a thorough examination of how typography works. | Juliana SissonsBasics Fashion Design: Knitwear provides the reader with the fundamental skills, knowledge and inspiration to design and create their own innovative knitted textiles. |