From the designer Laia Blasco comes a very detailed visual guide to the print graphic production process.. An original and interactive cover provides a welcome to content that analyzes all aspects to be taken into account at each stage of the creation of a design for printed media. Moreover, this book offers an exhaustive tour of printing concepts leading to the current dichotomy: paper or digital. As such, the influence of traditional publications on digital design and vice versa is explored. A guide but also a reflection for the reader exploring the current coexistence of printed and digital publication.