Why would two talented and employable young graphic designers start up their own practice without any clients, in the midst of a recession, and in a city brimming with world-renowned designers?

Created to accompany an international travelling exhibition, "Another Book about Promotion and Sales Material" explores the work of one of the world's most famous graphic designers - Stefan Sagmeister.

Just as film, art, music, and literature have the power to move people, Stefan Sagmeister's innovative work shows that graphic design can also cut to the emotional core.

This special package from acclaimed graphic designer Stefan Sagmeister consists of a slipcase containing 15 unbound signatures - the cover of the book changes depending on how they are sequenced.