What if charisma could be taught?
Charisma can be a huge asset if you're applying for a job, improving your relationships, or leading other people. The Charisma Myth shows you how to become more influential, more persuasive, and more inspiring. Soon you'll be able to move through a room and have people say: 'Wow, who's that?'
Many people believe that charisma is unchangeable - you either have it or you don't. But that's simply not true. This groundbreaking, bestselling book reveals how charismatic behaviour can be learned by anyone.
Olivia Fox Cabane helps some of the world's best-known people become more charismatic. Here she breaks charisma down into its fundamental components, revealing the secrets to how it works. Improving your charisma doesn't mean transforming your personality: it's about adopting a series of practices that suit you. So what are you waiting for?
'Until I encountered Olivia Fox Cabane, I'd naively believed charisma was an intangible, magical aura. But she is changing what was considered an art into a science . . . around a couple of hours can transform a reasonably personable person into someone magnetic.' Sunday Telegraph
'If you are interested in increasing your ability to be charismatic, this book will give you direct skills to use.' Psychology Today