Bulgari: The Story Behind the Style

Packed with photographs and information covering the company's entire history, you'll discover how the jeweller best known for its gold products was founded in Rome by a talented Greek silversmith, how the refurbishment of the flagship store in Rome resulted in a significant turning point for the brand and how it became a magnet for the stars.

Marvel at the world-famous diamonds Bulgari has been custodian for, learn about the origins of iconic designs like the Serpenti and Giardinetto ranges and explore the company's expansion into other lifestyle products like bags, sunglasses and perfumes - and even hotels.